Search is changing. Your customers are no longer just searching Google, they're asking ChatGPT, Gemini, Perplexity and Google AI for recommendations.
We combine AI search optimisation, answer-first content, and search strategy to turn visibility into meaningful growth.
+32%Increase in qualified organic traffic
An e-commerce brand wanted to attract more high-intent shoppers through organic search. We refined its search strategy, optimised key pages, and aligned content with customer search intent, resulting in a 32% increase in qualified organic traffic.
+180%Increase in AI search visibility
An established business wanted to stay visible as customers increasingly turned to AI for recommendations. We restructured its content, strengthened entity signals, and optimised key information for answer-driven search, increasing its AI search visibility by 180%.
3.4×More qualified leads from organic search
A service-based business was generating traffic but struggling to turn search visibility into enquiries. We strengthened its technical SEO, rebuilt high-intent content, and improved conversion pathways, helping generate 3.4× more qualified leads from organic search.
AI Search Optimisation
Make your brand the answer that AI understands, cites and recommends.
Search Engine Optimisation
Build stronger search visibility that brings the right customers to your website.
Sponsored AI Answers
Reach customers when they ask ChatGPT what to buy, where to go and who to choose.
For years, getting found online meant ranking on Google.
Today, your customers can ask ChatGPT, Gemini, Perplexity and Google AI which businesses they should consider.
That means your business needs to be visible wherever your customers search, ask and discover.
That's why Plexial brings SEO, AEO and GEO together.
We identify where your brand appears across ChatGPT, Gemini, Perplexity and AI powered search, and where your competitors are winning.
We create and structure content around the questions your customers actually ask.
We help AI systems understand who you are, what you do and why your business should be trusted.
We strengthen the sources, mentions and references that reinforce your brand's credibility.
We optimise your website structure, schema, crawlability and machine readable information.
We track how often your brand is mentioned, cited and recommended compared with competitors.
“We saw a noticeable improvement in our search visibility after working with the team. They made SEO and AI search much easier for us to understand, and the strategy was practical and focused on results.”
Daniel Tan“What stood out was how they looked beyond traditional SEO. The team helped us understand how customers are discovering businesses through AI and search, and gave us a clear direction to improve our visibility.”
Michelle Lim“The team was proactive, responsive, and easy to work with. They didn’t just focus on rankings — they looked at the bigger picture of how our brand could be discovered and recommended online.”
Arjun KumarSearch is changing. Your agency should too.
We help businesses build visibility across both traditional search and AI-powered discovery, combining SEO, GEO and AEO into one strategy designed to get your brand ranked, cited and recommended.
One strategy across Google, AI Overviews, ChatGPT, Gemini & Perplexity.
Content structured to be understood, extracted and surfaced by search engines and AI.
Build the entities, citations, content and signals that strengthen your visibility over time.
Track rankings, organic growth, AI citations, visibility and qualified enquiries.
Every strategy is built around your industry, competitors, customers and search opportunities.
Still have a question? We reply within one working day.
Talk to usA GEO & AEO agency helps businesses improve their visibility across traditional search and AI-powered search experiences. GEO (Generative Engine Optimisation) focuses on getting your brand mentioned, cited, and recommended by AI platforms, while AEO (Answer Engine Optimisation) focuses on making your content easier for search engines and AI systems to use when generating direct answers. Plexial combines GEO, AEO, and SEO to help businesses get discovered across Google, AI Overviews, ChatGPT, Gemini, and Perplexity.
SEO helps your website rank in traditional search results. AEO helps your content appear as direct answers in search and answer experiences, while GEO focuses on increasing your brand's visibility, citations, and recommendations within generative AI platforms. Although the three have different goals, they share important foundations such as high-quality content, technical accessibility, authority, and clear information architecture.
GEO and AEO help strengthen the signals that make your business easier for AI systems to understand, retrieve, cite, and recommend. This can include answer-focused content, entity optimisation, authoritative references, structured data, technical SEO, and content that directly addresses the questions your customers ask. However, no agency can guarantee a specific AI mention or placement because AI platforms ultimately decide which sources and brands they show.
The timeline depends on your website's existing authority, technical health, competition, and the number of topics you are targeting. Some improvements can appear within weeks, while meaningful growth in organic rankings, AI citations, and brand recommendations typically takes several months. Plexial tracks progress across search rankings, AI visibility, citations, and other relevant performance signals so you can see how visibility develops over time.
We measure AI visibility by monitoring the questions and prompts your target customers are likely to ask across major AI and search platforms. We track how often your brand is mentioned, cited, or recommended, which competitors appear alongside you, and which topics you have the strongest or weakest visibility for. This creates an AI visibility and share-of-voice benchmark that can be tracked over time.
It depends on where your business currently has the biggest visibility gap. SEO, AEO, and GEO work best as connected strategies rather than isolated services, because technical SEO, useful content, authority, and clear brand information can support visibility across multiple search surfaces. We first identify where your business is currently being found and where it is being missed before recommending the right combination of services.
Let's build you search visibility.
Tell us a little about your business and what you’re looking to achieve. We’ll identify where your biggest SEO, GEO and AEO opportunities are and show you what to focus on next.
Prefer email? hello@plexial.io